Module 1- Meaning and definition of Marketing
Module 2- Consumer Behaviour
Module 3- Product
Module 4 -Pricing decisions
Module 5- Promotions
Module 1 - Introduction to financial services
Module2- Fund based financial services- Part 1
Module3- Fund based financial services - Part 2
Module 4- Fee based financial services
Module 5- Credit rating
The Course Financial Management is an Elective Course under the Finance Stream of B.Com CBCSS Programme of University of Kerala designed for III Semester Students. The very aim of the course is to provide conceptual and analytical insights to make Financial Decisions Skill fully. After completion of the course, the learners will equipped with the conceptual framework of Financial Management and its Practical applications.

The Course Principles of Management is an Open Course offered by Department of Commerce for the fifth semester UG students coming from other disciplines according to the syllabus framed by the University of Kerala for its affiliated Arts and Science Colleges conducting various UG Programme. The main purpose of the course is to provide knowledge on the fundamentals of management principles and functions .

Principles of Management is an Open Course (CC 1551.2)Proudly offered by the Department of Commerce to the Fifth Semester students from other disciplines. It enables the students to understand the fundamentals of Principles of Management. It will help the students to use their resources effectively in realising their dreams.

Fundamentals of Income Tax (FIT) is a 4 credit 90 hours Core Course designed by University of Kerala for the Fifth Semester B.COM CBCSS students in order to impart them basic knowledge and understanding of the concepts and practices of Income Tax Law in India. The Course consisted of 5 modules such as Income Tax Act, Income from Salaries , Income from House property , Other Heads of Income& Computation of Tax Liability of Individual Assessee. On successful completion of the course students will be able to :
- Understand the different concepts of Income Tax
- Analyse residential status of various categories of assessees
- Compute taxable income under various heads of Income
- Analyse and evaluate various deductions applicable to Individual assessee
- Compute the tax liability of Individual assessees.
Course Instructor : Dr. SULEENA V.S, Associate Professor & Head , Department of Commerce
